Promotion of Hana Nochi Hare

The following is a list of promotional activities for Hana Nochi Hare. This includes events, interviews, collaborations, etc.

General

Screenshot of the website

On January 23, 2018, an official Twitter for Hana Nochi Hare was opened under "hanahare_tbs". A web page on TBS's website was also opened. On February 16, an Instagram was opened under the username, "oto_edogawa," and was referred to as "Oto Gram" (音グラム). These were frequently updated with new photos and information. The web page in particular added interviews from the stars and other behind the scenes information.

Events

Crank-In

The drama celebrated its crank-in, the start of filming, in mid-February 2018. It was covered by the press who took pictures of the cast during and after filming and also asked questions. Hana Sugisaki, Sho Hirano, Taishi Nakagawa, Tatsuomi Hamada, Marie Iitoyo, Mio Imada, Jin Shirasu, and Keisuke Nakata were all present at the crank-in.

Tokyo Girls Collection

Sugisaki, Nakagawa, and Iitoyo appeared at the Tokyo Girls Collection (TGC) show, which took place at the Yokohama Arena on March 31, 2018. Sugisaki and Nakagawa walked the runway together. At the end of the show, they posed with Iitoyo. Sho also walked the runway for the first time at the show.

Preview

Main article: Hana Nochi Hare preview event

Two hundred people were selected to attend a special preview of the first episode of Hana Nochi Hare. It took place at Yebisu Garden Place on April 7, 2018. Sugisaki, Hirano, Nakagawa, Hamada, Iitoyo, Imada, Shirasu, and Nakata attended the preview. Afterwards, the actors went outside to the red carpet where one thousand fans were gathered outside.

Exhibition

An exhibit, titled Hana Nochi Hare Blu-ray & DVD Commemorative Costume & Photo Exhibition (花のち晴れ～花男 Next Season～ Blu-ray&DVD発売記念　着用衣装＆写真展), (花のち晴れ～花男 Next Season～ Blu-ray&DVD発売記念　着用衣装＆写真展), was set up at HMV & Books Shibuya located in the Shibuya Modi in Tokyo. It went on from October 25 to November 7, 2018. Among the items on display were the costumes worn by Sugisaki, Hirano, and Nakagawa as well as their signboards used in the opening sequence. Photos, the withdrawal notice, and the gold pig were also there.

Interviews

Print

• Table
• Gallery

Date	Publication	Interviewee	Notes
2018
Mar 28	Nylon	Hana Sugisaki
	The Television Colors	Sugisaki, Sho Hirano
Apr 3	TVfan Cross	Hirano, Taishi Nakagawa
Apr 4	The Television	Sugisaki, Hirano
Apr 7	TV Guide	Sugisaki, Hirano
Apr 9	Men's Non-no	Hirano, Nakagawa, Tatsuomi Hamada, Jin Suzuki, Keisuke Nakata
Apr 20	Margaret	Sugisaki, Hirano, Nakagawa
May 23	Myojo	King & Prince

Covers

The Television

Digital

Month	Publication	Interviewee	Link
2018
Apr 13	The Television Plus	Hana Sugisaki, Sho Hirano
Apr 17	The Television	Tatsuomi Hamada	[1]
	Ken Maga	Sugisaki	[2]
Apr 18	Model Press	Jin Suzuki	[3]
Apr 24			[4]
	Non-no	Sugisaki	[5]
	The Television	Katsuaki Setoguchi	[6]
Apr 25		Mio Imada	[7]
Apr 26	The Television Plus	Sugisaki, Hirano, Hamada, Suzuki, Imada, Keisuke Nakata
May 1	The Television	Hayato Masuda	[8]
	TV Life Web	Imada	[9]
May 8	Dwango JP News		[10]
May 15	The Television	Suzuki	[11]
May 19		Nakata, Suzuki	[12]
	Mantan Web	Marie Iitoyo	[13]
May 20	The Television	Hirano, Hamada	[14]
May 22		Iitoyo	[15]
	Model Press	Taishi Nakagawa	[16]
May 29		Nakata	[17]
	The Television		[18]
Jun 5		Haruka Kinami	[19]
Jun 12		Riku Kashima	[20]
	Model Press	Kashima	[21]
Jun 19	The Television	Setoguchi	[22]
Jun 26			[23]
Jul 6	Da Vinci Web	Imada	[24]

Television

On March 10, Hana Sugisaki, Sho Hirano, and Taishi Nakagawa were interviewed on King's Brunch for their "New Spring Drama Report." Hirano's group King & Prince performed "Cinderella Girl" on "CDTV Special! Graduation Song Music Festival" the same month. Nakagawa and Sugisaki were also interviewed for the special. On March 31, Sugisaki, Hirano, Nakagawa, Tatsuomi Hamada, Marie Iitoyo, Haruka Kinami, Saki Takaoka, and Momoko Kikuchi appeared on TBS's All-Star Thanksgiving.

Date	Title	Notes
2018
Mar 10	King's Brunch
Mar 20	"CDTV Special! Graduation Song Music Festival"
Mar 31	All-Star Thanksgiving

Collaborations

FamilyMart

Eligible product tag

From May 9 to 29, 2018, FamilyMart held two promotional campaigns for Hana Nochi Hare. For the first campaign, customers were able to choose one of four clear files if they bought two specially tagged products. The second campaign was a sweepstakes. Customers who spent more than 500 yen and bought at least two of the tagged products were entered into a lottery. The prizes were a poster signed by Sugisaki, a pre-paid card worth 1,000 yen, and an assortment of snacks.

Clear files

Lottery prizes

See also

Hana Nochi Hare (2018)
Episodes Episode 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 Music Hana Nochi Hare Original Soundtrack "Cinderella Girl" | "Hatsukoi" Related pages Filming locations | Gallery | International broadcast and release Merchandise | Preview event | Promotion